Older and online
One of the fastest growing segments on the Web are people 55 and older, growing 20% in one year. From Burst media, Old Liners Becoming Onliners.
As with other demographics, the higher percentages online are more educated and wealthier.
63% of American men and 66% of American women, aged 50 to 64 are now online.
Posted by Jill Fallon on January 23, 2006 at 7:23 PM | Permalink | TrackBack












