Case on Revolution
Steve Case, who by simplifying the online experience with AOL made the Internet first accessible to millions of people, is now taking on the health care industry with $500 million of his own money
He aims at nothing less than Revolution, the name of his name of his new company. Steve Case's New Act: You've Got Revolution. He did when the Internet was "chaotic and disorganized and, most of all, intimidating" to the average consumer. Health care in 2005 looks the same to him -chaotic and disorganized and intimidating.
He wants to make money by building and buying businesses in the health care industry that help people take care of themselves.
Revolution has bought majority stakes in three companies that touch or are intended to touch consumers: Wisdom Media, whose cable and radio networks are devoted to, in the words of the company's Web site, "personal growth, spirituality and purposeful living, health and wellness and sustainability of the earth"; Miraval, a spa and resort north of Tucson that Mr. Case believes could one day be the " Nike of wellness" (the brand, not the goddess of victory); and Exclusive Resorts, a sort of time-share business that calls itself a "luxury residence club."
Six more health care deals are in the offing.
Posted by Jill Fallon on June 20, 2005 at 1:05 PM | Permalink | TrackBack












