Blogging Furniture

If you have an online furniture store, what better way to market it than through a blog.    And that's just what Beverly and Michael Landfair have done with theirs.

I think what they've done can be summarized as the 10 steps to creating a successful business blog.

1. You draw traffic to your website about your "brick and mortar" store  Landfair Furniture and Design Gallery.
2. You publicize your online store selling accessories. Landfair Furniture Annex
3. Since most of your business comes from designers, you select your own Top Designers as resource links, generating referrals and making them  happy and incidentally bringing you more business.
4. You interview each of your top designers, making them your friends and bringing them publicity and referrals which makes them even happier.
5. You can explain in clear language why hire an interior designer. This generates more business for the network of designer customers you've created and consequently for you.
6. You offer other useful how to tips and a newsletter.
7. You share the wealth and publicize other home interior decorating blogs
8. You get to be interviewed as a Smart Couple Online by Lipsticking's Yvonne DiVita
9. Your web and blog presence is noted and so you are interviewed by the Portland Business Journal
10.  If you are the supportive spouse, you set up a separate blog to write about economics, politics and anything else that strikes your fancy that has nothing to do with furniture. Mover Mike